Client : Tourism Victoria
Tourism Victoria asked BRAVE to film the inaugural White Night festival in 2013 with all suspicions being that, since it was reasonably under-promoted initially, the footage would be useful for attracting more crowds in its second year. However we found ourselves instead with a group of actors and two 4K RED cameras surrounded by 300,000 people which offered many visual opportunities! We loved being a part of the beginning of this brand in Melbourne and have enjoyed watching it flourish since.